John Crosland
Marketing & Comms
SMS strategies for legacy engagement (Anonymous post 🤫)
Ocean King Staff Senior Community Executive at CharityConnect Posted 10 months ago
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This question is from a member of our community that wishes to remain anonymous:
I'm interested in finding out if anyone is using SMS for their legacy audience, and if so how? E.g. reminders to continue with their legacy journey/free Will, just a message to reinforce the impact of gifts in Wills to the charity, event invites/reminders, DRTV ads inbound etc.
Also how have these performed?
Many thanks in advance :)
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